2016 Jul 01
AEON Stores (Hong Kong) Co., Limited

AEON STYLE Kornhill Now Opens

AEON Stores (Hong Kong) Co., Limtied (“AEON Stores” or the “Group”) proudly announced the soft opening of the first ever AEON STYLE store in Hong Kong today. Being also the first overeas store of the brand, the new store embodies a new concept introduced from Japan and was reopened after a nearly four-month long renovation from the previously AEON Konrhill Store which was the first and the number-one flagship store of the Group.

Situated in Kornhill Plaza, AEON STYLE Kornhill or its predecessor has been serving local customers since 1987. With the concept of “Restart. We start with Heart”, AEON STYLE Kornhill has now started on a new journey by creating a brand new shopping experience for its customers based on its over 28 years of hearty services and the four pillars of AEON STYLE, namely “merchandise & salea area”, “experience & service, “concierge & communication” and “interior & environment”.

The new store has made a breakthrough from the traditional business model of general merchandise stores and provides customers with comprehensive lifestyle solutions. Each of the four floors has its own theme and offers diversified specialty goods in addition to basic commodities. Services are enhanced with more interpersonal communication, providing professional advices and chances to physically experience the products. Together with the many new elements introduced, including value added services and facility, AEON STYLE Kornhill aims to present the true value of each product so that every customer can discover, enjoy, be amazed and find happiness in shopping.

■ Food Marché (G/F) offers food products and cuisines from around the world with more diversified choices, providing customers with everything about “EAT” based on three keywords: delicious, healthy and instant.
■ Home Living (1/F) provides one-stop lifestyle solutions for every corner in your home – kitchen, bathroom, bedroom, living and dining room.
■ Cool Adult (2/F) provides high quality and comfortable ladies’ and men’s apparels, underwear, accessories, bags, footwear, as well as sportswear, outdoor clothing and travel goods. A coffee shop and a tea house are also available for you to enjoy quality private time.
■ In Kids Republic (3/F), you find all you need for your kids and babies from clothing, restaurants, furniture to stationery and toys, as well as maternity products. Services and facility are also enhanced for multi-generation families to enjoy quality time together.

AEON STYLE Kornhill has also introduced three specialty shops from Japan:
■ The lifestyle variety shop R.O.U (ROCK OUR UTOPIA) provides selections of trendy stationery, cosmetics and variety goods, as well as houseware products.
■ In the health and beauty concept shop AEONBODY, you can find all kinds of natural and organic beauty, healing and food products. You can even enjoy massage and healthy dessert.
■ Introduced from Japan, the first Glam Beautique in Hong Kong provides a great variety of cosmetics, skin care and personal care products, as well as drugs and healthy food products.

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About AEON Stores
AEON Stores was established in Hong Kong in 1985 and listed on the Hong Kong Stock Exchange in 1994. The Group is mainly engaged in the operation of general retail businesses (General Merchandise Stores and Independent Supermarkets). Currently, it operates 10 GMS, 2 independent supermarkets, 31 independent Living PLAZA by AEON, 31 independent Daiso Japan, 4 Mono Mono, 4 KOMEDA'S Coffee and 1 JELYCO DO By KOMEDA'S Coffee in densely populated districts in Hong Kong. It also operates 21 GMS and 17 independent supermarkets in Guangdong Province, the PRC.

For more information：
AEON Stores (Hong Kong) Co., Limited
Corporate Communication Department
Tel.：（852）2165 0777
Email：aeonpr@aeonstores.com.hk