2023 Mar 10
AEON Stores (Hong Kong) Co., Limited

AEON Japan Fukushima Fair Opening Ceremony

Japan is topographically slender from north to south and has four distinct seasons. Different regions have their own history and culture, and are rich in unique cuisines. AEON cooperates with the Fukushima Prefectural Government to organise "AEON Japan Fukushima Fair " from 10 Mar to 22 March, bringing a variety of authentic food and tourist information to Hong Kong customers. For the grand occasion, AEON held the opening ceremony at Domain, Yau Tong this afternoon. Ms. NARUSE Yoshie, Consulate-General of Japan Consul - Economic Section, Mr. MORI Naoto, Fukushima Prefectural Government and other representatives, together with Mr. Isao Sugawara, Managing Director, AEON Stores (Hong Kong) Co., Limited, officiated a Sake Barrel Ceremony to kick off the event.

Fukushima Prefecture is located in the southern part of Japan, which divided into three main regions, contained with rich history and culture, and encompassed with beautiful natural scenery. Especially during the season of spring when the cherry blossoms are in full bloom, the scenery becomes even more charming. Besides of introducing tourist information, the fair of course is indispensable to local delicacies which included locally grown rice and soba noodles; the sake brewed using rice and water from Aizu City is also of a high standard and is very popular among the Japanese.

The guests and customers present were being attracted by the dynamic Japanese Taiko Performance and the traditional Fukushima Ikebana Performance, and they all stayed to watch and enjoy. Additionally, "Little Red Bull", the famous mascot from Aizu also made a cute appearance, took photos and played quiz games with the customers, as well as gave out featured gifts of Aizu City. After the ceremony, there was also the “Aizu Red Bull Painting Experience Workshop”, which also attracted a large group of children to participate.

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About AEON Stores
AEON Stores was established in Hong Kong in 1985 and listed on the Hong Kong Stock Exchange in 1994. The Group is mainly engaged in the operation of general merchandise stores (GMS). Currently, it operates 10 GMS, 2 independent supermarkets, 33 independent Living PLAZA by AEON, 30 independent Daiso Japan, 1 independent Bento Express by AEON and 4 Mono Mono and 3 KOMEDA'S Coffee in densely populated districts in Hong Kong. It also operates 21 GMS and 15 independent supermarkets in Guangdong Province, the PRC.

For more information：
AEON Stores (Hong Kong) Co., Limited
Corporate Communication Department
Tel.：（852）2165 0777
Email：aeonpr@aeonstores.com.hk