News Release

2024 Mar 18
AEON Stores (Hong Kong) Co., Limited

AEON "Yellow Receipt Campaign" Phase 23 Donation Ceremony

AEON "Yellow Receipt Campaign" Phase 23 was successfully held from 11 August, 2023 to 11 January, 2024. The donation ceremony was successfully concluded on March 16 (Saturday) at AEON STYLE Kornhill. AEON has collected over 490,000 votes from customers and will donate more than HK$520,000 to 12 charity organizations, namely The Boys’ & Girls’ Clubs Association of Hong Kong, Food Angel, Society for the Prevention of Cruelty to Animals (HK), Cheers Up Foundation, Loving Kids Community Service, Hong Kong Federation of Women’s Centres, Autism Partnership Foundation, Concern Mental Health Alliance, Heep Hong Society, Helping Hand, Greeners Action and Christian Action.

"Yellow Receipt Campaign" works with customers to support Non-Governmental Organizations and contribute to the community. On the 11th of every month, an extra receipt in yellow colour (yellow receipt) will be given to our customers after purchasing with the total transaction amount printed on it. Customers are invited to vote for the charity organizations that they would like to support by putting the yellow receipts into the given boxes. The value of 1% of total transaction amount voted will be donated to the organizations by AEON to support their charitable activities. The campaign has been held in stores of Hong Kong area since August 2012. As of December 2023, AEON had donated an accumulated amount of more than HK$10,000,000 to 56 NGOs totally, which engaged over 7,750,000 customer votes.

Mr. Takenori Nagashima, Managing Director of AEON Stores, said, " ‘Yellow Receipt Campaign’ of AEON serves as a bridge that connects non-profit organizations in need of support with customers who are willing to contribute, making the campaign meaningful. The response to the ‘Yellow Receipt Campaign’ Phase 23 was very enthusiastic. In addition to actively voting in physical stores, there is also an increasing number of customers who use electronic voting after shopping online on AEON Mobile Apps. This year marks the 12th year of the ‘Yellow Receipt Campaign’. As the saying goes: " Little drops make an ocean." Gradually accumulating small bits will lead to the creation of more fruitful results in the long run. Please continuously support AEON's ‘Yellow Receipt Campaign’ to let customers and beneficiary community can feel ‘a brighter society’ and ‘happiness that is uniquely their own’, so as to create a future which will be fulfilling and full of smiles.”

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About AEON Stores
AEON Stores was established in Hong Kong in 1985 and listed on the Hong Kong Stock Exchange in 1994. The Group is mainly engaged in the operation of general merchandise stores (GMS). Currently, it operates 10 GMS, 2 independent supermarkets, 33 independent Living PLAZA by AEON, 30 independent Daiso Japan, 1 independent Bento Express by AEON and 4 Mono Mono and 3 KOMEDA'S Coffee in densely populated districts in Hong Kong. It also operates 21 GMS and 15 independent supermarkets in Guangdong Province, the PRC.

For more information:
AEON Stores (Hong Kong) Co., Limited
Corporate Communication Department
Tel.:(852)2165 0777
Email:aeonpr@aeonstores.com.hk

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